Social Media Coordinator

Full-Time Contract / Remote

Job Description

About Apex Current:

Apex Current is a performance-driven digital ad agency that provides end-to-end solutions that produce tangible results for small businesses from coast-to-coast. The reason we exist is simple - to drive the results that matter most to our clients, including a positive return on investment (ROI) that is consistently trackable & scalable month-after-month.

Primary Duties & Responsibilities:

Stay on the cutting edge of digital platform and social media best practices while producing engaging social concepts for each brand’s unique voice.

Strategy

• Assist with client social media calendars 

• Monitor, moderate and respond to your brand’s audience and communities you’re responsible for

• Monitor and manage relationships with relevant influencers within assigned client categories and social media trade

Communication

• Deliver world-class customer service to Apex Current’s clients by maintaining effective communication at all times

• Work alongside project managers to develop timelines for production and keep all relevant internal teams abreast of project developments and progress

•  Provide documentation of all meetings, conference calls, etc., for agency reference

• Be involved in all major account team meetings in which project direction is discussed

Creative

• Work in lock-step with the strategy and creative teams to ensure each client’s brand is being effectively communicated on social media across all mediums

• Be actively involved in execution of social content in collaboration with other brand teams and partners

• Concept and write content supporting client business goals

Measurement

• Manage monthly/quarterly reporting to track, measure, analyze and optimize against performance and KPI’s

• Gather insights on social trends, competitor activity and existing brands leveraging digital marketing analytics platforms and social monitoring tools like Google Analytics and SproutSocial.

•  Drive continuous optimization and improvement based on the insights and reported measurement to the client.